Last updated: July 13, 2026
This page explains what cookies B2B SaaS Metrics uses and how you can control them.
What cookies are
A cookie is a small text file that a website stores in your browser. It lets the site remember things between page loads — for example, that you already dismissed a notice, or that you are logged in.
Cookies we use
Strictly necessary
These make the site work and cannot be switched off. WordPress sets them when you log in or leave a comment (for example, to remember your name and email so you do not retype them).
Analytics
These tell us which pages are read, how long people stay and where they arrived from. We use this to decide what to write next. The data is aggregated and is not used to identify you personally.
Advertising
Our advertising partners may set cookies to show you more relevant ads, to limit how often you see the same ad, and to measure whether an ad worked. These cookies are set by third parties and are governed by their own policies.
How to control cookies
Every major browser lets you see the cookies a site has set, delete them, and block them — usually under Settings → Privacy. You can block all cookies if you want to. Be aware that blocking strictly necessary cookies may stop parts of this site from working, such as logging in or commenting.
If a consent banner is shown to you, your choice there controls the non-essential cookies listed above, and you can change it at any time.
Questions
Email sarfraz@b2bsaasmetrics.site.